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The GUURU Blog

Read about the latest trends in customer service, analysis and best practices from experts and more.

How Community Conversational Commerce drives shoppers’ intent
1 Dec. | 10:59h |
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How Community Conversational Commerce drives shoppers’ intent

Discussional “It’s not news that people love messaging each other, but we’re increasingly seeing that them want to message the businesses that they search for, that they shop with and visit too,” explains Bart Jenniches, Google’s director of Business Communications. “To knowing whether stores are open, to buying online and scheduling a pickup, inquiring about a […]

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How Community Conversational Commerce drives shoppers’ intent

1 Dec. | Read more...

How Community Conversational Commerce drives shoppers’ intent

Discussional “It’s not news that people love messaging each other, but we’re increasingly seeing that them want to message the businesses that they search for, that they shop with and visit too,” explains Bart Jenniches, Google’s director of Business Communications. “To knowing whether stores are open, to buying online and scheduling a pickup, inquiring about a […] Read more...

How Customer Effort affects Customer Disloyalty in Customer Service

22 Jul. | Read more...

How Customer Effort affects Customer Disloyalty in Customer Service

While many parameters can help you mitigate customer disloyalty, Gartner’s latest survey reveals that Customer Effort may have a greater impact on customer disloyalty than offering your customers a resolution. Read more...

Automation as a Service

28 May. | Read more...

Automation as a Service

Automation is about understanding what the customer wants and offering him the best possible option to solve his problem. Read more...

Superintelligence [A reflection from our CEO]

20 Apr. | Read more...

Superintelligence [A reflection from our CEO]

AI and superintelligence is arguably one of the most consequential technological innovations of our time. Our CEO shares his thoughts. Read more...

Part 3 – How to implement a deep learning chatbot in customer service

4 Sep. | Read more...

Part 3 – How to implement a deep learning chatbot in customer service

In this post, we walk you through a 2-step guide to effectively implement a deep learning chatbot into your customer service department. Read more...

Part 2 – Machine learning chatbots and deep learning chatbots – how do they work?

22 Aug. | Read more...

Part 2 – Machine learning chatbots and deep learning chatbots – how do they work?

In this post, we walk you through the mechanics of deep learning or machine learning chatbots in customer service to help you get started. Read more...

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