CANYON Case Study

CANYON powers D2C sales with live community-powered advice

How CANYON connects passionate CANYON riders to shoppers in a live chat for genuine cycling advice and impactful shopping experiences in the US and DACH regions.

  • 30.419 Community Conversations (2024)

  • 150 passionate Cyclist and CANYON riders sharing their expertise

  • 80 NPS for Community Conversations

Jaclyn Mayer

Sr. Director Customer Experience (US) at Canyon

Guurus add a level of expertise that our own agents might not have. Given Guurus have hands on experience with our product, they are able to support our customer in a much more nuanced way.”