About us
Everybody has a passion for a product, for a service. Everybody is a Guuru.
How it started
We started GUURU in Zurich, Switzerland, in 2017 with a simple mission: to help brands excel in delivering an exceptional Customer Experience (CX) by using the expertise of people who use, love and like to talk about the brands’ products & services. We call them “Guurus”.
Today, some of the most renowned brands across Europe are using our platform to serve hundreds and thousands of customers in 12 different language regions every month.
Meet our team
We’re proud to be a team of talented, diverse and fun-loving team members situated across Switzerland, Germany, Portugal, and the UK. We don’t shy away from independent thinking and we trust in honest, open and constructive feedback and collaborative work to continuously improve our offerings.
Want to chat with us right now? Engage with one of our brilliant team members by clicking on the blue Guuru in the bottom right corner.
Why we do what we do
Today, it’s all about winning the trust of people. We believe authentic human expertise makes the difference in building confidence in key moments of the customer journey, increasing customer satisfaction and boosting sales conversions.
Our community-first CX platform helps brands level up the game in their customer experience by leveraging AI technology and their community of Guurus. Imagine a user needing advice who is connected with a Guuru in real-time, whenever it matters most.