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DIY communities in the online store

DIY communities in the online store

Your customers want real answers – give them what they need!

Imagine this: experienced DIYers from your community sharing their know-how directly with your online shoppers in live chat – honest and personal.

The result? Authentic advice that builds trust and helps your shoppers choose the right products.

Connect advice-seeking shoppers with your DIY experts – right in your online store, where purchases happen!

Bring your community to your online store

Engage your loyal and passionate DIY customers to share authentic product advice that shoppers can relate to.
Let shoppers connect with your certified DIY Guurus in real time whenever they need product advice.
Show compelling advice from Guuru conversations on your product pages as Community Content (UGC).
Real-time analytics on customer behavior, basket value, sales conversions, response times, CSAT, community conversations & content.

Experience the Elektro-Wandelt community

“Stefan was a huge help. As always, Elektro Wandelt has me covered.”

Convince yourself👇

Why DIY brands love GUURU

  • Authentic advice from like-minded people
  • Accessible right in the online store, 24/7
  • Auto-generated user content (UGC)
  • SEO-friendly product descriptions

What our customers say

Hanna Brodbek

Hanna Brodbek Head of Digital Sales & Omnichannel

"With GUURU, we can transfer the customer experience that our customers are familiar with from stationary retail to our online store. It is important to us that our customers receive expert advice from knowledgeable people. GUURU's Community Advice Solution enables us to integrate specialist retailers into the online advice process and support our customers in real time in selecting the right STIHL products."

Celine Bauernfreund

Celine Bauernfreund SEO Contentmanager

"With GUURU's Community Advice solution, we connect our online customers with experienced hobby craftsmen directly in the online store - for authentic advice 24 hours a day. At the same time, the Community Content feature creates new user-generated content every day, which enhances our product pages and boosts SEO."

Sven Habenicht

Sven Habenicht Teamlead Customer Service

"With GUURU’s Expert Community solution, our customers have the option of product consultation outside of service hours including Sundays and public holidays. Obviously, this reflects in a high-level of customer satisfaction."

Exciting downloads

Click here for our factsheet, community guide and informative case studies.